I sent the same short lesson to two halves of my list: one free, one at $9. The free half opened more and clicked more. The paid half was smaller but almost everyone who paid replied to the email, which never happens with the free one. I still don't know if that means anything at this size.
Tested a paid mini-lesson to see if free readers convert
Loading experiment…
No replies yet
Audience: Public. Replies follow this audience.
Building a business around what you know?
The Network is free to join. Ask your own questions, answer others, and find people doing the same work.
See the Network