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Testing a 48-hour personal follow-up on new members

Editorial portrait artworkPedro Costagbeya teamExecutive Coach · membershipBrazilGrowing Team·15h ago00

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I stopped doing new-member onboarding calls myself six months ago and handed them to the team. Churn went up and I couldn't tell if it was the handover or something else. So this month I'm taking back one thing only: a short personal message from me at 48 hours after signup, nothing else changed.

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