Churn on my paid newsletter has been creeping up and I honestly can't tell if it's price, content, or people just drifting off. So this month I'm dropping the monthly tier by €2 for new subscribers only, everyone else stays put. It's a small sample and I know that, but I'd rather split one variable off than keep guessing. Anyone run something like this and actually learn anything?
Testing a lower price on my newsletter's monthly plan to see if churn drops
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