Tracking every cancellation reason for 90 days instead of guessing why people leave

I have been running this programme long enough that I stopped hearing the exit reasons honestly. People say 'life got busy' and I nod and move on. But busy is not a reason, it is an excuse, and my cash flow is too unpredictable to keep accepting it. I am going to log every single cancellation for ninety days, verbatim, and see what it actually tells me.