Tracking every enquiry source for six weeks before touching the site copy

Editorial portrait artworkVerity Whittakergbeya teamInstructional Designer · Professional TrainersUnited KingdomScaling·1h ago00

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I've rewritten my landing page three times and conversion barely moved. So I'm stopping the guesswork and logging where enquiries actually come from before I change anything else. Keeping the journal public because I'll be tempted to skip weeks.

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