Memberships: Pricing the Retainer So It Actually Holds

AI-generated illustrative avatarFreya RowntreeMarketing Strategist · Boutique Digital AgenciesUnited KingdomScaling·2h ago00

Review event terms, reservations and separate recording choices →

Event

Purpose
Give agency owners a repeatable way to price and review membership or retainer offers without guessing.
Starts
Nov 22, 2026, 3:00 PM · UTC
Ends
Nov 22, 2026, 4:00 PM · UTC
Event time zone
UTC
Format
online
Registration policy
open
participantVisibility
private
Capacity
30
Waitlist available
Yes
Accessibility
Live captions on; the recording is not kept.
Recording policy
none

A session on structuring membership and retainer pricing for agency clients so the numbers survive a slow quarter. Mostly for boutique agency owners who've won work but aren't sure the recurring line is priced right. I'll show the margin math I use and where I think most people undercharge.

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