Paid newsletter, 1,800 subscribers, conversion to paid sits at 2.1% for four months straight. I've redesigned the landing page twice, added testimonial screenshots, shortened the form. Nothing moves. I don't want to raise the price, I just want the free list to actually want the paid thing. What changed it for you?
Paid newsletter, 1,800 subs, 2.1% convert to paid. I'm stuck.
What a useful answer should help achieve
A concrete change I can make this month that isn't just another redesign, so I stop burning my non-writing hours on cosmetic tweaks.
Already tried
Redesigned the landing page twice, added testimonial screenshots, shortened the signup form.
Constraints and unknowns
I'm one person, and my hours are already full. Anything that needs a funnel builder or a new tool is out — I dropped two this year already.
Freelance Designer · paid newsletter · Established Solo · This snapshot stays with the question when the author updates their profile.No replies yet
Audience: Public. Replies follow this audience.
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