How to diagnose your audience reach before you lose income
Distribution for an established creator isn't a set of tactics—it's an owned system you run. In this episode of The Podcast Business, David Osei walks through the quiet signals that your distribution is failing before it gets expensive: a slow leak in downloads, a weak acquisition-to-churn ratio, and rented channels you're treating as assets. You'll learn the five-step diagnostic, why the Four-to-One Rule is your growth threshold, and how to fix the architecture instead of producing more content. If your audience is flat and you're tired of guessing, Gbeya's coaching can help you see the system clearly.
7 Sept 2026
