Gbeya Audio Network

The audio network for people who run audience-led businesses.

Business intelligence for creators — the operating decisions behind audience-led businesses, from the desks that run them.

12 shows · 39 episodes · 12 hosts · new episodes weekly

Latest episode

The Distribution Engine

How to diagnose podcast discovery before it becomes expensive

with Tobi Adeyemi · 19 min · 13 Sept 2026

Podcast discovery for a creator-business executive rarely fails because downloads are low. It fails when you cannot name which decision in the chain is broken—press play, stay, return, or tell someone—and what that blind spot costs you. This episode gives you a plain-language diagnostic for flat downloads, weak play-to-follower conversion, and a return rate you haven’t measured yet. Tobi Adeyemi maps the five decision moments, the two you can actually observe, and the thresholds that separate a leak from a repeatability problem. You’ll leave knowing the exact order to fix things, and reach is always last. Subscribe to Gbeya Intelligence for applied distribution diagnostics like this.

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Shows

Each show is a desk: one operating problem, one host, weekly.

The Distribution Engine

Tobi Adeyemi · 3 episodes

Latest: How to diagnose podcast discovery before it becomes expensive

The Intelligence Briefing

Marcus Bell · 3 episodes

Latest: Why sensible teams still get opportunity brief wrong

Creator Markets

Julian Frost · 3 episodes

Latest: The real economics of local audience behavior

The Knowledge Business

Hannah Wells · 3 episodes

Latest: How to diagnose cohort operations before it becomes expensive

The Creator Money Office

Nathan Brooks · 6 episodes

Latest: The operating metrics that make scenario planning measurable

Creator Stack Intelligence

Samuel Kwan · 3 episodes

Latest: The operating metrics that make software economics measurable

The Podcast Business

David Osei · 3 episodes

Latest: The real economics of retention

Audience Owned

Priya Nair · 3 episodes

Latest: The real economics of identity and consent

The Creator Business OS

Adaeze Okoro · 6 episodes

Latest: How to diagnose risk and resilience before it becomes expensive

Creator Agency Operations

Elena Marsh · 2 episodes

Latest: The operating metrics that make client onboarding measurable

Creator Revenue Systems

Sofia Reyes · 2 episodes

Latest: The operating metrics that make revenue architecture measurable

The Sponsorship Desk

Grace Lin · 2 episodes

Latest: The operating metrics that make sponsor readiness measurable

Episodes

Start with who you are — every episode is written for a specific desk.

Everyone Podcast operators 9 Creator-business executives 8 Emerging creators 7 Established creators 6 Coaches & experts 5 Brands & sponsors 2 Agencies & teams 2

The Distribution Engine

How to diagnose podcast discovery before it becomes expensive

with Tobi Adeyemi19 min13 Sept 2026 Transcript Chapters

Audience Owned

The real economics of identity and consent

Most creator-business executives treat identity and consent as a legal checkbox—something to configure inside an email platform. This episode reframes identity and consent for the creator-business executive as a commercial ledger. If you cannot confidently say who on your list agreed to hear from you, you are leaking revenue and risking trust. Priya Nair walks through the real economics: what identity and consent actually cost you, what they return when built as an owned capability, and why a clean identity layer turns fuzzy names into segmented, provable, revenue-generating assets. The takeaway is not another tool. It is a decision system—one ledger that every other platform reads. For operators ready to stop guessing, Gbeya’s coaching helps you build that ledger in the right sequence.

with Priya Nair43 min13 Sept 2026 Transcript Chapters

Creator Stack Intelligence

How to diagnose data architecture before it becomes expensive

When a creator-business executive opens the same 31-tab spreadsheet every day without changing a single formula, the real problem isn't effort. It's data architecture for creator-business executive decisions: the difference between numbers that feel like weather and numbers you can stand behind. This episode from Gbeya's Creator Stack Intelligence series walks through the quiet signals that your business information has outgrown its ad-hoc systems—duplicate records, hedging on metrics, deals lost because the data wasn't ready. Then it reframes the goal: smaller, truer numbers you can act on. If you're ready to create a migration readiness plan, Gbeya can help you build that spine.

with Samuel Kwan40 min13 Sept 2026 Transcript Chapters

Creator Agency Operations

The operating metrics that make client onboarding measurable

Most creator-business executives onboard clients with activity, not evidence. If you can’t name the one number that shows whether a new client is moving or just being polite, this episode gives you that number. Client onboarding for creator-business executive becomes measurable when you track time-to-first-client-action, not touchpoints. Elena Marsh breaks down the tells, the threshold, and the simple subtraction that reveals whether momentum is building or leaking. You’ll leave with a floor, a day-ten question, and a clear decision rule. Press pause, open your last three client files, and read the numbers. Then let Gbeya help you turn that reading into a system.

with Elena Marsh18 min13 Sept 2026 Transcript Chapters

Creator Revenue Systems

The operating metrics that make revenue architecture measurable

Revenue architecture for a creator-business executive isn't about more dashboards or new tactics. It's about knowing which operating metrics turn attention into owned income — and which numbers merely track motion. This Gbeya episode gives you a practical way to measure owned revenue share, revenue per engaged follower, and the sequence that turns small audiences into durable revenue. If you've ever watched followers climb while your bank balance stays flat, this episode names the gap and gives you the Progress Test to filter every action. Stop renting your income from someone else's algorithm, and start building a scoreboard you own. Gbeya's economics calculator is a quick next step.

with Sofia Reyes20 min13 Sept 2026 Transcript Chapters

Creator Markets

How to diagnose market entry before it becomes expensive

Most market entry for a creator-business executive fails long before revenue disappears—it fails when the numbers behind revenue can’t be trusted. In this foundational Gbeya Intelligence briefing, Julian Frost walks through the five fragmentation symptoms that quietly break a creator business: the reconciliation tax, soft numbers, the currency tell, double sources, and the manual bridge. You’ll see why rising revenue on soft numbers can scale the wrong thing faster, and why waiting for scale is the most expensive sentence in the room. The episode centers on one measurable signal: your reconciliation ratio. If you can’t prove your last decision made money in under ten minutes, this is exactly where to start. Gbeya helps creator-business executives turn commercial decisions into defensible systems—without buying another tool. When you’re ready, request a strategic conversation to build a decision system you own.

with Julian Frost30 min12 Sept 2026 Transcript Chapters

The Knowledge Business

How to diagnose consulting operations before it becomes expensive

Consulting operations for creator-business executive work can fail quietly while demand still looks healthy. The signs are familiar: conversations scattered across DMs, email, and memory; pipeline described by feeling instead of number; revenue arriving as a surprise. These are not follow-up problems—they are design problems. In this episode, Hannah Wells breaks down the Table Before the Tool rule: build a simple four-column owner table before buying any software. You’ll learn how to diagnose whether acquisition, conversion, or retention is broken, which control to touch first, and how to know when it’s fixed. Gbeya’s coaching can help you sequence that first move clearly.

with Hannah Wells17 min12 Sept 2026 Transcript Chapters

Creator Stack Intelligence

How to diagnose stack strategy before it becomes expensive

Most creator-business executives feel the plateau before they can name it: effort keeps climbing while revenue stays flat. In this foundational episode of Creator Stack Intelligence, Samuel Kwan walks through a practical stack strategy for creator-business executive — not a tool list, but a decision layer for the wiring that turns audience attention into revenue. He breaks down the four signals that show your stack is failing, the real cost of a loose stack, and why buying more tools is the wrong turn. If the diagnosis hits close, start with a migration readiness plan — and a Gbeya session can help you build it.

with Samuel Kwan57 min12 Sept 2026 Transcript Chapters